We had a turnout of 21 influencers. Many of which shared their images via Instagram Stories and on their main feed. As a result, a large amount of third-party imagery was produced and we were able to utilise it into their content strategy.
The brand received an increase of 215 followers over Facebook, Twitter and Instagram in one day, 80% of these follows were on Instagram. The event produced 153 Instagram stories and 9 main feed posts; with a potential reach of 136,568 followers via those that attended.
We also received great feedback from many of the influencers who joined us, saying ‘it was the best influencer event they had been too’.