Artisan Du Chocolat

Social Media Strategy

Objectives

  • Grow social following and engagement 
  • Drive website sales
  • Increase brand awareness

Strategy

Artisan du Chocolat has broken the mould and redefined modern luxury British chocolates since 1999. All their chocolates are handcrafted in their atelier in the Kent countryside and began in non other than Gordon Ramsay’s restaurant.

Our social media strategy focuses on telling the Artisan Du Chocolat story and sharing on-brand content that will drive engagement and followers. To drive awareness, we have built a bespoke influencer outreach strategy and a personalised engagement approach to engage both new and existing customers. We have also introduced monthly competitions and Instagram Reels to enhance their social media performance in line with algorithm updates.

Results

In the initial 3-month launch period, we have grown a combined following of 24K followers, engagement of 19K and 628K impressions across Instagram, Facebook and Twitter.

What they said…

“I had the pleasure of working with Kitch to support our organic social media activity. They understood our business, brand and needs from the get-go, which made the entire process so straightforward. The team was very proactive in devising some effective social strategies and produced some fantastic content for our audience. Natalie, Chloe and the rest of the team are professional, responsive and easy to work with and I would have no hesitation in recommending them.”

Michael West – Ecommerce Manager (Artisan du Chocolat)

1750.7%

Engagements

1476.9%

Impressions

14.6%

Followers