Influencer Marketing is a key strategy to consider when marketing for your brand. Using Influencer Marketing allows you to identify trusted influencers who resonate with your target audience online, meaning it will drive sales and increase your brand reach. Selecting the right influencers for the right social platform is important. Generally, Instagram is the top […]
Whether a brand is established or small, running a social media competition is a fantastic way of rewarding current followers. However, competitions are also an easy and effective way to generate more followers, increase engagement and brand awareness. A social media competition is generally set to draw customers to like the post, follow the account […]
Generation Z, born between 1996 and 2010 are the shoppers that you need to be marketing your brand to. Brands are aware that they need to be paying attention to the way they are creating strategies and advertising their service or products to be a success within Gen Z. For businesses, Gen Z provides a […]