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Add the Facebook Pixel to measure your ROAS

The Facebook pixel isn't some new and shiny tool that Facebook has just added to its ever-growing platform. It is, however, something that companies are overlooking and not integrating within their social media strategies. First things first,…

Why Do Some Still Overlook Social Media?

  Social media is often overlooked by businesses for reasons such as, ‘it’s not worth it’ and ‘we haven’t got the budget’. Firstly, let us give you some statistics. People will be able to reach your social media channels…

Adapting to change - our response to the Facebook algorithm announcement

One of the features of working in the digital media industry is the constant state of evolution. Every week there seems to be a new piece of legislation or a fresh update on industry software. To keep up in this sector it’s vital you’re…

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