,

We've been mingling!

We recently had the pleasure of attending our first monthly networking mingle as members of The Collective Chichester. Setting the scene It was a mild evening in August at Draper's Yard. The Jarrold's Gin was flowing, the atmosphere was…

Kitch becomes Collective member!

ABOUT THE COLLECTIVE We are proud to be new members of The Collective Chichester! A community founded by Helen Hoile and Abby Smith and built on a shared ethos and approach to life: collaboration, friendship and warmth. Supported by five…

IGTV: The future of video?

Another week, another new release! Since the Instagram app launched in 2010 it has seen many changes. Once a platform to share square images with funky filters and the odd hashtag or two, now a creative space for bloggers, influencers and celebrities…

Visual identity - How strong is yours?

Let’s talk about brand identity Visual identity is the term used for how you remember a brand, company or product. What colours are prominent? Have they got a logo that fits their brand? What shapes or symbols are used, are they ‘on-brand’?…

Under the influence

As digital marketing specialists we’re always looking to increase your brand’s reach and recognition. One of the most potent ways in which we can do this is through influencer outreach. The world of social media has seen the rapid and steady…

Using Social Media to Launch Your New Brand

While social media marketing is invaluable in promoting established businesses, it's also an immensely useful tool when used to launch a new brand. A recent campaign we ran for a new yoga studio gives a clear illustration of just how crucial…

Adapting to change - our response to the Facebook algorithm announcement

One of the features of working in the digital media industry is the constant state of evolution. Every week there seems to be a new piece of legislation or a fresh update on industry software. To keep up in this sector it’s vital you’re…

Understanding the Instagram Shadowban and what to do if you've been affected

Social media platforms are invaluable in the way they can help us to promote our brand. They provide a brilliant and constantly evolving service, making it possible to reach the audience you want. However, just because it's simple to use…

How a social media strategy can help in the face of GDPR

It seems like everyone is talking about GDPR, but what does it actually mean? GDPR (General Data Protection Regulation) is an EU initiative which will come into force on 25th May 2018. After this date you will need to get explicit permission…